A to Z of style

Overview

This A to Z is a quick reference for:

  • conventions and best practices that you should adopt by default when you write for Motive Content Ltd, in the absence of other guidance for particular projects

  • selected abbreviations, with full expansions and correct capitalisations of the most likely meanings

…​and other tips to help you to be consistent and to avoid common mistakes.

Legend
  • Italics indicate meanings, expansions and specific terms.

  • Bold provides emphasis where it may be helpful.

  • Green text highlights good examples.

  • Red text highlights bad examples.

  • Hyperlinks will take you to related terms elsewhere in this A to Z, or to other helpful resources.

Navigation

Use the table of contents for this page or click on a link below to jump to the corresponding section; or press CTRL+F to open your web browser’s text search tool.

Symbols | Numbers | A | B | C | D | E | F |G | H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W | X | Y | Z

Other useful resources

Symbols

& (ampersand)

Avoid, except where it is specifically used in a brand name or trademark, or in rare cases where we are limited by the available space.

/ (forward slash)

Where you use this symbol to mean either, do not surround it with spaces. So: and/or.

% (percent)

Use the % symbol, not the word percent. If you are compelled to spell it out for some reason then note that both percent and per cent are acceptable — but let’s favour percent, to be consistent.

£ (pounds, currency)

Favour the £ symbol over the word pounds for most purposes.

Only use decimal places for pence unless this level of precision is warranted for the context.

Some currencies share the same symbol. In the unlikely need to disambiguate — say, between the United Kingdom pound and the Egyptian pound — use the appropriate codes or abbreviations, and be consistent. So: Code GBP in comparison to EGP; or, abbreviation GB£ in comparison to .

Note that expectations for the order and spacing of different currency symbols varies a great deal — see How to Format 30+ Currencies from Countries All Over the World (external URL).

  • £75

  • £75.40, but only where this level of precision is necessary

  • £75.00, but only where this level of precision is necessary, to indicate that there are zero pence

  • GBP 480 or GB£480

Numbers

0 to 10, and beyond

Numerals or words?

Use numerals, except in these cases in prose where you should use words:

  • Where you use a common expression. So: one or two of them; three’s company.

  • Where you start a sentence with a number. So: Twenty people were rescued from the boat.

  • Where you state a simple fraction. So: one half; two thirds.

  • Ordinals one through nine; thereafter, use the numeral with 'st', 'nd', 'rd' or 'th' as appropriate. So: first; ninth; 10th; 21st; 33rd.

Contractions and units

In general prose, you can use contractions 'k' (thousands), 'm' (millions) and 'bn' (billions) for items and money — but only with numerals, and never for people or distances. * When you use a contraction, place it next to the numeral (no space).

For units, use the appropriate abbreviations or symbols in most cases. So: 10 cm, not 10 centimetres.

And in general, use a space to separate these from the numeral just as you would for the full term. Some exceptions where you should not use a space include:

  • ° (degrees); °C (degrees Centigrade)

  • " (inches)

  • % (percent)

Note that the plural of an abbreviated unit is the same as the singular (25 cm, not 25 cms).

Example 1. Contractions and units
  • two billion people, not two bn people

  • 4,200 km, not 4.2k km

  • 22.5 Nm, not 22.5Nm

  • 7bn US Dollars

  • £0.5m

Other rules for numbers

  • For decimal values of less than 1, always include the leading '0'. So: 0.3, not .3.

  • For numerals over 999, insert commas for clarity. So: 1,000; 2,507,030.

  • Use 'to' in address ranges. So: 7 to 15 Willow Street.

  • Use 'to' in other number ranges, or use en dash if you must , not hyphen - or em dash . So: 8 to 12 devices; 8–12 devices.

  • For computer file sizes, use MB by default unless there is a good reason to do otherwise. So: 5.6 MB, not 5,600 KB.

  • In tables and figures, use numerals throughout. So: Figure 1; Table 17.

Example 2. More examples for numbers
  • I’ve read 7,043 books

  • There are three million books in circulation, or There are 3m books in circulation

  • There are 7 million people living there

  • A quarter of a million tweets

  • At a cost of £10bn

  • The first man on the moon

  • The 12th Apollo mission

  • Two-thirds of all books

  • On average, each child in this group reads 0.7 books per week

32-bit

Lower case. Hyphenated.

64-bit

Lower case. Hyphenated.

A

a; an

Before an acronym, let pronunciation be your guide:

  • An SME (ess-em-ee), not A SME; A CEO (see-ee-oh), not An CEO.

  • Before a silent h use 'an' (it’s an honest mistake) but where the h is pronounced use 'a' (we stayed in a hotel).

abbreviations

Use abbreviations with care. Don’t take it for granted that all readers are familiar with an abbreviation.

For example, you wouldn’t usually need to expand BBC if the subject is popular media and your audience is British.

  • Do give the full expansion the first time you use the term in a topic. If you will use the abbreviation of the term later in the topic, then first put it in brackets immediately after the full expansion. So: a web application firewall (WAF) protects a web server from less-trusted networks. The WAF is an essential part of…​

  • Do use an appropriate noun to pluralise an abbreviation — so long as it is not tautological. So: NAS devices, not NAS’s; MOTs, not MOT tests.

  • Don’t use an unfamiliar abbreviation if it won’t be used again in the text.

  • Don’t use an abbreviation as a verb. So: use the FTP method to transfer the files not FTP the files.

  • Don’t include full stops in abbreviations.

  • Don’t use an apostrophe to pluralise an abbreviation unless the abbreviation ends with an s. So: the car failed several MOTs; In the late 1980s.

AC

alternating current.

acronyms and initialisms

See also abbreviations.

We define an acronym as a set of initial letters of words, which we then pronounce as a word (PIN; NASA).

We define an initialism as a set of initial letters of words, which we do not pronounce as a word (BBC; IP).

In general, you should use upper case for both acronyms and initialisms. But note the common exceptions:

  • Where an acronym is used as a proper name then you may capitalise just the first letter, to avoid an excess of capital letters (Nasa; Unesco). That said, you should favour whatever convention the organisation itself uses.

  • Some words that started out as acronyms are now treated as orthodox nouns (as with laser and scuba).

Take extra care with a and an before an acronym or initialism (see a; an).

AD; BC

ad hoc

A Latin term that means as needed. Two words, no hyphen. However, avoid this term and use plain English instead.

advice; advise

Advice = noun. Advise = verb. So: I advise you, but you might not heed my advice.

add-on

Two words, hyphenated. See also plugin; plug in.

affect; effect

Where you mean to convey influence or change:

  • Use effect for noun usage. So: it had a profound effect on me.

  • Use affect for verb usage. So: it affected me profoundly.

    When you affect something, there is an effect.

Where you mean to convey action, use effect. So: they wish to effect a change in consumer behaviour.

Where you mean to convey pretence, use affect for both verbs and adjectives. So: she affected a convincing accent.

ALPHA; BETA

Where you use these terms in the sense of early product release, use upper case. In prose, be sure to use the correct sense. So: this is an ALPHA release, not this is in ALPHA.

and/or

Do not place spaces around the forward slash.

anti-malware

Two words, hyphenated.

antivirus

One word.

API

application programming interface.

anthropomorphism (humanising inanimate objects)

Use your judgement here. Words like allows, needs, offers and permits are anthropomorphic, but generally acceptable. For more explanation see Your device has no feelings: Avoiding awkward anthropomorphization in technical writing (external URL).

always-on

As an adjective: two words, hyphenated. Commonly used to describe the power and communications state of mobile phones and other devices.

apostrophes

  • Use the normal possessive ending 's after singular words or names that end in s and after plurals that do not end with s. So: boss’s; St James’s; children’s; Frenchmen’s; media’s; women’s.

  • Use the ending s' on plurals that end with s. So: Danes'; bosses'; Joneses'.

  • Do not use apostrophes in numeric abbreviations of time periods. So: the 1990s; the 1800s.

app

application, as in a computer programme.

This term is usual in the context of a 'mobile' operating system, such as Android or iOS — even where the actual device is static, as with a TV set top box.

In the context of a 'standard' operating system or computing device, such as a desktop or laptop PC, it is more usual to use the full term application.

AutoRun; AutoPlay

Specific features in Microsoft Windows that may activate when the user connects a storage device. Note the capitalisation.

autofill

One word. Lower case.

B

b

bit. Lower case.

B

byte. Upper case. There are eight bits in a byte. Orders of magnitude in computing are complicated by the technical difference between decimal and binary quantities. See Kilobyte (external URL).

back-end; front-end

Two words, hyphenated. Nouns that relate to software, especially where a database is concerned.

backdoor

One word. Refers to a hidden method of access that will bypass the normal authentication systems.

backup; back up

Backup = noun. Make a backup of your data.

Back up = verb. Back up your software to a USB stick.

backlog

One word.

big data

Lower case.

BIOS

basic input/output system.

BlackBerry

Trademark. Note the capitalisation.

blacklist

One word. Also note the opposite term whitelist.

blog

Can be a noun or a verb. Don’t use weblog, except to explain the etymology of the word blog.

blog post

Two words.

Blu-ray

Note the capitalisation and the hyphen.

Bluetooth

Note the capitalisation and the lack of a hyphen.

brackets

Aside from markup in the source code for content, use brackets in the content as follows:

  • Default to round brackets ( ) for most use cases. Where you use them for parenthesis, try to do this only at the end of a sentence, or — where appropriate — consider em dashes instead, as in this sentence.

  • Use square brackets [ ] where you need to insert a comment or clarification as an editor.

  • Avoid curly brackets { }, except where you have a special use case.

Britain; UK

Synonymous terms. They mean The United Kingdom of Great Britain and Northern Ireland. Use your judgement, but in general favour UK and United Kingdom over Britain and British — UK interests, rather than British interests.

Note that Great Britain = Wales, Scotland and England — that is, the main land mass in the UK. Therefore, Great Britain and Northern Ireland can make sense in some cases, but Britain and Northern Ireland does not.

built-in

Noun. Two words, hyphenated. Don’t confuse with in-built.

bullets (unordered lists)

  • If you introduce the list with a lead-in sentence, end that sentence with a colon.

  • If the bullets are a continuation of a lead-in sentence like this, then:

    • ensure that each bullet is a single sentence, with no full stops

    • ensure that every sentence makes sense as a continuation of the lead-in sentence

    • do not capitalise the first word of each bullet (unless it is a proper noun or acronym of course, as usual)

    • do not add a full stop or other punctuation at the end of any sentence — not even to the last one

    • if you really need to create a sentence with more than one (related) clause then use a semi-colon or an em dash — but don’t overdo it

  • If the bullets are not a continuation of a lead-in sentence, write the sentences or paragraphs as normal.

business data; business systems

These terms refer to the 'non-personal' information and systems that people access through personal devices. Favour these terms over others like corporate information or enterprise systems.

BYOD

bring your own device. The scenario in which staff use their own personal devices to access corporate systems and business data.

Always expand this acronym on first use. So: this is more commonly known as 'bring your own device' (BYOD).

Avoid BYOD device as this is repetitive (tautological).

C

capitalisation

In general, favour normal sentence capitalisation and avoid other modes of capitalisation. However, there are many exceptions, so we clarify some common examples here.

For more detail on capitalisation in relation to government, see the Government Digital Service style guide at A to Z (external URL).

Do capitalise (that is, use title capitalisation):

  • proper nouns — names of people and places, brands and the like (the Earth)

  • titles of publications (see also citations)

  • titles of jobs and of the positions of government ministers

  • names of specific acts of government, specific schemes and committees (Right to Buy)

  • names of organisations, faculties, departments, institutes and schools (Government Digital Service (GDS))

  • expansions of computer language and protocol names (Hypertext Transfer Protocol (HTTP); Unified Modelling Language (UML))

Do not capitalise (that is, use normal sentence capitalisation):

  • government, minister, department and similar — except where they form part of a title, of course

  • compass directions and derivations (north, east, south and west; southern Scotland; the north-east coast; western Europe — unless they form part of an actual or implied proper name for a region (the North; the Far East)

  • expansions of initialisms, except where the expansion includes words that we would normally capitalise anyway

Do not use UPPER CASE for emphasis.

circa

A Latin term that we use to mean approximately. Avoid this term and favour plain English instead — unless you mean to refer to a period in history in the appropriate academic sense.

citations

In the absence of other guidance for a project, default to the Harvard referencing method.

For simple cases, the format is like this: {'article title inside single quote marks'}, {publication in italics}, {issue, or date}. For example: 'Collaboration: the future of content', ISTC Communicator, Summer 2019.

clean-up; clean up

Clean-up = adjective. Clean up = verb.

cloud

Lower case. So: Use of cloud services.

commonplace

One word.

contractions

Some contractions are okay, as we don’t want to sound too formal — such as they’ve, we’ll, can’t and don’t.

Avoid others like should’ve, could’ve and would’ve, and don’t use incorrect perversions of these contractions such as should of or coulda. Similarly, avoid they’re — or at least use the correct homophone for the context (they’re/their/there).

corporately owned

Two words, no hyphen. Favour this term to describe any device that belongs to the business (as opposed to the employee). See also business data; business systems.

counter-intuitive

Two words, hyphenated.

cross-reference

Two words, hyphenated. See also quotation marks; quote marks; quotes.

cutting-edge

Avoid if possible, but if you must use this term then be sure to hyphenate it.

CV

curriculum vitae. As with other initialisms — upper case, no full stops.

cyber

This term is often used in combination with other terms that relate to the electronic medium of digital networks — including the Internet. With the exception of the word cyberspace, separate cyber in phrases (cyber security; cyber attack; cyber criminal). Hyphenate for clarity when you compound terms with cyber to form an adjective (cyber-aware systems).

D

data

Use this plural in the singular fashion: the data is encrypted, not the data are encrypted.

Though this is technically incorrect, it is in such common use that it sounds more natural to most people.

data at rest; data in transit; data in use

No hyphens.

dataset

One word, no hyphen.

datastore

One word, no hyphen.

dates and times

There’s no one 'right way', but here are some good conventions:

  • For a long date format, use {day name in full} {day number, with ordinals} {month in full} {year, four digits} with no commas and no 'of'. Monday 3rd of September 2020.

  • For a short date format, use {day number, two digits}-{month number, two digits}-{year number, four digits}. 22-09-2019.

    Or, use the reverse order format when the 'sort order' is important or when there may be confusion with the US 'month first' date format. 2019-09-22.

  • For 12-hour format, always use a colon and am or pm — no full stops, and no spaces. 6:30am.

  • For 24-hour format, omit the colon, always use the leading zero for the single-digit hours, and append 'h'. 0630h. These rules help to avoid the doubt that can arise from ambiguous cases like 12:30 or 1230.

  • Use midnight and midday — not 12pm, noon, 12 noon.

  • For a range of time, use the word to — or failing that, use an en dash as we explain at Numbers.

  • In prose, avoid abbreviation of dates. If abbreviations are necessary because of space limitations, then use the common three/four letter abbreviations (Mon; Thur; Jan; Sept).

Example 3. Dates and times

Long form: Monday 4th of September 2020 from 10:30am to 12:30pm.

Shorter form: Mon 04 Sept 2020, 10:30am–12:30pm.

Shortest form: 2020-09-04 1030h–1230h.

day-to-day

Three words, hyphenated.

desktop

One word. Lower case — unless it is part of a proper noun, of course. So: desktop operating systems; Windows Desktop.

device

A general term for electronic items, especially laptop computers, smartphones and tablets. See also BYOD.

dialup

One word, no hyphen.

dB

decibel. Note the capitalisation.

DBMS

database management system.

DDoS

distributed denial of service. Lower case 'o'. See also DoS.

discreet; discrete

Discreet = careful not to attract attention. Discrete = having a clear independent shape or form.

DisplayPort

A digital display interface standard. Note the capitalisation.

DMA

direct memory access.

DoS

denial of service. Lower case 'o'. See also DDoS. Do not confuse with DOS, as in Microsoft’s old Disk Operating System.

downtime

One word. Indicative of time that a service is unavailable. Note also the opposite term uptime.

E

e-words

These are contractions of 'electronic <something>'. Do not hyphenate everyday examples like ebook, ecommerce and email — and do not insert needless capital letters (eBook).

Earth

Capitalise as normal if you mean the proper noun, and not if you don’t. So: we live on planet Earth; the Earth is round; I’ve got on earth on my shoes.

Idioms follows their own rules, but usually use lower case. So: Down to earth; four corners of the earth); earthly concerns.

ebook

One word, no hyphen. Lower case.

eg

A contraction of a Latin term that we use to mean for example or such as. Lower case. No stops.

However, avoid this term and use plain English instead.

If you really must use it for some reason, then use it at the start of a new sentence or parenthesis, with a comma. So: Eg, like this or (eg, like this).

Do not confuse with ie, which has a different meaning.

Eire

Do not use. Use Ireland.

email

One word, no hyphen. Lower case.

emphasis

Use bold styling for emphasis, not UPPER CASE or italics.

end-to-end

Hyphenate.

endpoint

One word.

end user device

Three words, no hyphens. Lower case.

enterprise risk

Refers to the full range of risks that an organisation or business enterprise may face. This may include, legal, operational, financial, health and safety, competitive and information risk. The management of enterprise risk implies consideration of all such risks collectively. See also risk.

EPSRC

Engineering and Physical Sciences Research Council.

etc

If you must use this abbreviation of the Latin term then do not end it with a full stop (unless it is at the end of a sentence of course!) — but see etcetera.

etcetera

A Latin term that we use to mean and so on.

However, avoid this term and use plain English instead. Better yet, consider whether you can make a more concise and complete statement rather than leave the reader with questions about what the 'other stuff' you allude to might be.

EUD

ExpressCard

A laptop computer interface standard that replaces the earlier PCMCIA. Note the capitalisation.

F

FAQs

frequently asked questions. Note that there is no apostrophe.

fail-safe

Two words, hyphenated.

farther; further

Farther refers to length or distance — it is the comparative form of the word far. Use this word in relation to physical distance.

Further can mean to a greater degree, additional, or also, in reference to time, amount or continuation. Use this word for metaphorical or figurative distance or degree. Avoid continuations with this word — use also or consider whether you can make a simpler sentence.

file extensions; file formats; file types

  • Where the focus in on a particular file extension, use the monospace/code text format, precede with a full stop, and type the extension in lower case unless this is not usual (Check the names of all .pdf files in the list).

  • Where the focus is on the actual file format itself, or on the type of file in general, type the abbreviation in its standard form — usually upper case. So: use the JPEG format for photos; PDF files are good for archival.

  • If the extension/format/type is unusual and likely to be unfamiliar to the reader, introduce it at the first mention in much the same way as for initialisms — or even with a short explanation if it is important.

fine-tune

Two words, hyphenated. Idiomatic — consider a plain-English alternative.

focused; focussed

There is much debate on this as both 's' and 'ss' are in common use — but strictly we should use a single 's', so let’s stick to this for consistency. So: focused; focusing; focuses (verb); foci (plural noun).

forum

Do not use outdated terms like bulletin board or message board unless you mean to refer to a legacy system.

forward-thinking

Adjective: two words, hyphenated.

G

G

giga. See also byte.

Gb

gigabits. See also byte.

GB

gigabytes. See also byte.

GHz

gigahertz. Note the capitalisation.

geolocation

One word.

government

Lower case unless it’s part of a title. So: UK government; China’s government; the government; Government Digital Service. Note that Welsh Government does exist as a title.

H

half; halve; halves

Half = noun. Halve = verb. Halves = plural of half. So: You halve the apple into two halves. Then we’ll each eat a half.

headings

Use only standard capitalisation, also known as sentence case. Never use title case or full upper case for headings. Get some tips on how to construct good headings at Titles and headings.

high-profile

Adjective: Two words, hyphenated.

homepage

One word, unless you mean to refer to a specific page that is actually named 'Home' of course. So: Our homepage is actually called the Home page. Note that web page is two words.

It can be tricky to use hyperlinks well in documentation. Get some tips at Write effective hyperlinks

hyphens

  • Hyphenate two-part words where it makes sense to separate repeated vowels (co-operate; pre-eminent; pre-empt; re-entry).

  • Do not use a hyphen where you should use a semi-colon, colon, em dash or en dash — each has its own purpose, so learn to use them as we outline in this guide.

See also e-words.

I

-ing words

Be careful with words that end with ing, especially gerunds (that is, verb forms which function as nouns, such as 'running').

It is all too easy to use such words in ways that weaken the text and create more room for doubt. Use more descriptive verbs or more plain and powerful phrases instead.

For more information, see Are -ing words really that bad? (external URL).

Example 4. -ing words

Use a phrase like they ran, and then jumped over the barrier, not they were running and jumping the barrier.

Use a phrase like we plan to improve the cycle routes, not we are planning on improving the cycling routes.

IaaS

infrastructure as a service. Note lower case 'a’s.

idioms

Avoid idioms and other figurative and informal expressions.

That said, there is a difference between informative content, such as instructions, and entertainment content, such as short stories. This style guide is mostly concerned with standards for informative content, to make it as clear as possible.

For entertainment content — such as short stories — it is okay to add interest through a more varied use of UK English.

Persuasive content — such as marketing materials — must be engaging. This may mean that you use a certain amount of informal language. But you must know your target audiences particularly well so that you can craft your message and adapt it for each case to be sure of a positive reception.

ie

A contraction of a Latin term that we use to mean that is. Lower case, no stops. Use it with a comma before and after, ie, like this — or in parenthesis, with a comma after (ie, like this). Do not confuse with eg, which has a different meaning.

However, avoid this term and use plain English instead.

internet

The worldwide collection of networks that offer a number of services, one of which is the Web. In general, use lower case (internet access; internet service provider). It isn’t wrong to capitalise when you use the word as a proper noun — the Internet — but it can be tricky. Be consistent, and if you want to know more see When Should I Capitalise 'Internet'? (external URL).

Internet of Things

Often abbreviated to IoT. Note the capitalisation.

IOMMU

input/output memory management unit.

IPsec

Internet protocol security. Note the capitalisation.

'i' devices

Note the capitalisation and the lack of hyphens in branded products from Apple Inc. (and others): iPod; iPhone; iPad; iCloud; iTunes; iMac; and so on.

IrDA

Infrared Data Association. Note the capitalisation.

ISO

The international short form for International Organization for Standardization. In most contexts where ISO is relevant you do not need to give the expansion.

When you refer to ISO standards, include the year. For example, ISO/IEC 18044:2004.

it’s; its

It’s is a contraction of it is. Its means belonging to, much like his and hers — no apostrophe. Its' is meaningless.

italics

Do not use italics for emphasis. Use italics to reference the title of an article, document or publication, or for defined keywords where appropriate.

J

jailbreak

One word. For past tense, use jailbroke and jailbroken, not jailbreaked.

JavaScript

Note the capitalisation.

K

k

kilo. Means 1,000. Lower case.

kB

kilobyte. See also byte.

keylogger

One word.

knowledgebase

One word.

L

LAN

local area network. Always upper case. Note also virtual LAN; VLAN.

Latin

In general, avoid Latin terms and their contractions like ie, eg and ad hoc. They may be obscure to some readers. Favour plain English alternatives instead.

localisation and internationalisation

Use UK English word choices and phrases — but avoid terms that can confuse readers who are more familiar with other varieties of English, or for whom English may not be their first language.

See also idioms and spelling.

Ltd

In general usage, favour this abbreviation over the full term Limited.

licence; license

Licence = noun. License = verb. So: Refer to the Acme Corporation licence for terms; I am licensed to carry out this work for Acme Corporation.

life cycle

Two words.

lock-in

Noun, as in vendor lock-in.

log in; login

Log in = verb. Login = noun. So: To log in to the system, enter your username and password in the login form; If you’ve forgotten your login details, contact support.

long-standing

Two words, hyphenated.

long term; long-term

Hyphenate when you use the phrase as a modifier/adjective, but not when you use it in noun form. So: In the long term, we intend to build many more relationships; We intend to build many more long-term relationships.

M

M

mega. Upper case.

MB

megabyte. See also byte.

midday

One word.

minister

Lower case. Except where it forms part of the title for a specific government minister, of course.

MVP

minimum viable product.

N

NDPP

network device protection profile.

NIPS

network intrusion prevention systems.

none; non-

None = pronoun that means not one or not any (I went to buy some oranges but they had none). Non- = a prefix that we add to words to mean not or the opposite of (non-sexist; non-functional).

numbers; numerals

See Numbers.

O

off-the-shelf

Adjective. Three words, hyphenated. Denotes ready-made software, as opposed to custom-built software. So: significant use of off-the-shelf software.

off-site; on-site

Two words, hyphenated.

OK

Upper case. Okay is also acceptable.

open source; open-source

Lower case. open source = noun (this software is open source). open-source = adjective (open-source software). Don’t use open-sourced as an adjective.

ongoing

One word, no hyphen.

online; offline

One word, no hyphen.

one-off

Adjective. Two words, hyphenated (risk management is not a one-off activity).

opt-out; opt out

opt-out = noun (since the opt-out, the school has performed well). opt out = verb (some people will decide to opt out).

ordinals

See Numbers.

OS

operating system. Don’t use O-S or O/S or O.S. Note that Apple devices use iOS or MacOS, and Google Android-based devices use Android OS.

OTS

P

PaaS

platform as a service. Note the capitalisation.

PACE

proportionate, appropriate and cost-effective.

passphrase

One word, no hyphen. Often a better choice than password as it is more general and implies a longer, more secure choice.

passive case

Always avoid using the passive case, unless you must avoid agency. For example, don’t say it is recommended that the user checks there are no leaks when you can say make sure that there are no leaks or at the very least we recommend that you make sure there are no leaks.

Do not use passive case, except where there really is no better way — which there usually is unless you have a specific need to be vague about agency. Instead, use the active case, usually in the imperative, and in the first or second person.

It should always be clear who or what is the 'actor' in the sentence. For instructions, indicate the appropriate user role and assume that the reader is the primary actor, and indicate the appropriate user role as necessary

Example 5. Active case, not passive case

First person: We will release, not It will be released.

Second person, imperative: Check that there is no oil on the floor, not It is recommended that you check the floor for oil.

Second person, as the primary actor: Press the button, not The user presses the button.

PC

personal computer. Usually denotes an 'IBM-compatible' computer that runs the Microsoft Windows operating system. So: I work with both Macs and PCs.

percent

personally-owned

Adjective. Favour this term when you mean to describe an unmanaged end-user device that is owned by the employee rather than by the business.

plugin; plug in

Plugin = noun, as in a software component that extends functionality (I like the flow chart plugin).

Plug in = phrasal verb. Avoid phrasal verbs, and use a clearer alternative (plug your charger into your phone, not plug in your charger).

plurals

Don’t use an apostrophe to pluralise an abbreviation — unless the abbreviation ends with an s. Even then, it is often better to add the appropriate plural noun (Automated SOS messages, not Automated SOS’s). See also abbreviations.

practice; practise

Practice = noun (with enough practice, you might become an expert). Practise = verb (you should practise your skills).

principal; principle

Principal = main. Principle = basic idea. (the nation’s principal export is oil. they prided themselves on their inclusive principles).

program; programme

Unless you mean to refer specifically to a computer program, use programme.

public sector

Lower case.

Q

qualifications

As with other acronyms and initialisms, do not include stops. So: MSc; BA; BSc; GCSEs.

Do use a hyphen for A-levels and O-levels.

quotation marks; quote marks; quotes

In brief: Use double quote marks only to quote passages of text or actual speech; use single quote marks for unusual phrases.

Double quote marks in more detail
  • Use double quote marks to quote passages of text or direct speech (Hamlet said "To be, or not to be").

  • If the quote is a full sentence, place terminal punctuation — such as a full stop — before the closing mark. Otherwise, punctuate after the closing mark.

  • When you start a new paragraph within a quote, close the paragraph with terminal punctuation only (such as a full stop) — skip the closing double quote mark, but start the new paragraph with an opening mark.

  • For long or engaging quotes, consider block quote or pull quote styles.

  • If you omit words to truncate a quotation, indicate each gap with an ellipsis of three stops (A critic said "It’s a bad idea …​ but there’s still time to change course.").

  • Where you need to make a quote within a quote, use double quote marks for the outermost quote and single quote marks for hte innermost. So: she said "The words 'To be, or not to be' are said by Hamlet, not King Lear!"

Single quotes in more detail
  • When you refer to events and unusual phrases, use only single quote marks.

  • When you cite the title of a document, use single quotes — see citations.

R

retrofit

One word, no hyphen.

risk

While there can be no single definition of the concept of risk, it often refers to the effects of uncertainty on organisations or people. In common usage, it only refers to negative outcomes. However, some may use it to refer to both positive and negative impacts of uncertainty. Risk is not synonymous with hazard. See also enterprise risk.

S

SaaS

software as a service. Note the capitalisation.

safeguard

One word.

self-explanatory

Two words, hyphenated.

semantic web

Lower case.

setup; set up

Setup = noun (check the software setup). Set up = verb (set up the software). Don’t hyphenate.

SharePoint

One word. Note the capitalisation.

sign-on; single sign-on

Nouns. Lower case, single hyphen.

smartphone

One word, all lower case.

SME

subject-matter expert (in the context of content development); small- or medium-sized enterprise (in the context of business).

social media

Lower case.

spelling

Use modern UK English spellings. So: immobilised, not immobilized; colour, not color.

Note that there is much more to good localisation than mere changes to spelling. Even between UK English and US English some meanings are different or even opposite (as in 'table an amendment' — to propose a change in the UK, but to put the idea aside in the US). And cultural expectations can make a big difference, to the extent that some phrases, symbols and metaphors that are common in one culture can be unclear, odd or even offensive in another.

spaces

Do not use double spaces after a full stop or other punctuation — this became redundant when computers and proportional fonts replaced typewriters and monospace fonts. Use only a single space.

stand-alone

Adjective. Two words, hyphenated.

start; start up; startup

Startup = noun (startup directory; startup scripts; startup company. Start up = a phrasal verb that you should avoid (start the system, not start up the system.

steps (ordered lists)

Use steps to guide a reader through a process.

  1. Use alphanumeric sequences, not bullets.

  2. Use a lead-in or stem sentence where appropriate, but try to structure the content so that it is not necessary.

  3. Punctuate each step normally, to include a full stop at the end of each step. If you need to include a sub-sequence within a step, use indented lowercase letters.

    1. Like this.

    2. And like this.

  4. If you need to provide choices or points in which the order is unimportant, use indented bullets (unordered list).

    • Like this.

    • And like this.

  5. And then continue with the next step like this.

straightforward

One word.

supersede

Avoid the common mis-spelling supercede.

T

telephone

Noun only — don’t use telephone (or 'phone) as a verb, use call instead. Use spaces between city and local exchanges, unless an alternative is more memorable.

third party

Two words, no hyphen. Lower case. Never 3rd party.

time

…​waits for no-one. It is also tricky to punctuate:

  • time-saving; time-consuming: Adjectives. Two words, hyphenated.

  • time frame: Noun. Two words, no hyphen. It is not wrong to style it as one word, but favour two as it is more common at present.

  • timescale; timestamp; timeline: Nouns. One word.

titles (for documents and topics)

titles (for people and positions)

For government ministers:

  • include their title in the first instance — after that, refer to them by name only

  • give their full titles without Mr or Mrs, and use MP rather than Member of Parliament (Prime Minister Winston Churchill; Clement Attlee MP).

toolset

A set of software tools. One word, no hyphen.

toward; towards

Either is acceptable, but favour towards as it is more common in UK English.

trademarks

Check the spelling and capitalisation of trademarks and brands, and use them correctly. Do not use a trademark as a verb (search for it, not google it).

Symbols like ™ and ® can be useful where appropriate, but don’t overdo it — on the first mention should be enough in most cases.

two-factor authentication (2FA); multi-factor authentication (MFA)

Lower case. Single hyphen, to make the adjective before the noun.

U

UK

Generally preferable to United Kingdom or Britain — though retain correct titles of course. So: British Embassy, not UK Embassy.

See also Britain; UK.

un-targeted

Hyphenate.

untrusted

One word, no hyphen. Only acceptable if you’re referring to networks and the like. The equivalent for human trust is distrusted.

uptime

One word, no hyphen. Indicative of time that a service is available. Note also the opposite term downtime.

up-to-date

Hyphenate when you use the term like an adjective to describe the operative noun, but not when you use it as the focus of a statement (we always use the up-to-date version; the publication is up to date).

Unix

Preferable to UNIX.

unpatched

Software that has not been patched. One word, no hyphen.

units

See Numbers.

URI

uniform resource indicator. There is a technical difference between URL and URI, but URL is in common use even where URI would be more accurate. Favour URL except where the distinction is important.

See also hyperlinks (usage).

URL

uniform resource locator. See also hyperlinks (usage).

URLs (usage)

When quoting URLs, always use lower case and only include prefixes if the protocol and/or the sub-domain are something other than http://www or https://www. For example, use domain.com, or ftp://sub-domain.domain.com, but not www.domain.com or http://domain.com. If you need to include a long URL that breaks a line, insert the line break before a forward slash. Some examples:

  • www.google.co.uk

  • http://tools.ietf.org

  • ftp://example.com/folder/file.txt

use case

Noun. Two words, no hyphen.

V

versus

A Latin term that we use to mean against or perhaps compared with. Commonly abbreviated to vs.

However, it is usually better to avoid this term and use plain English instead.

virtual LAN; VLAN

virtual local area network. Don’t use vLAN, vlan, or any other permutation.

VM

virtual machine.

VoIM

voice over instant messenger. Note the capitalisation.

VoIP

voice over Internet protocol. Note the capitalisation.

VPN

virtual private network.

vs

See versus.

W

web; Web

  • When you use the word as a modifier, use lower case and separate words. So: web address; web page; web application; web services.

  • However, it is usual to write some terms as single words: website; webcam; webmaster; webcast.

  • If you refer to the Web, capitalise as you would for any other pronoun — and by extension, capitalise concepts like Web 2.0.

  • Note that 'the Web' is not interchangeable with 'the Internet' — the Web (formally, the World Wide Web) depends upon the Internet, but the reverse is not true.

while; whilst

Use while to convey activities that happen in parallel. Use whilst to acknowledge opposing or contrasting viewpoints. So: I worked on a crossword while I drank my tea; Whilst I do like coffee, I much prefer tea.

white paper

Two words. Lower case.

whitelist

One word. Also note the opposite term, blacklist.

Wi-Fi

Note the capitalisation and the hyphen. This is actually a registered trademark. Try to use a general phrase instead, such as wireless network; or refer to the specific technology that you mean, such as wireless LAN.

worldwide

One word, no hyphen.

world-class

Adjective. Two words, hyphenated.

workflow

One word.

X

Y

year

Hyphenate constructs (a 10-year-old system). See also dates and times.

YouTube

One word. Note the capitalisation.

Z